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Analytics Setup
GA4, conversions, events, and a dashboard for weekly decisions
Problem and approach
The Problem
The team needs to see which campaign, button, or form produces clients: events and funnels that leadership can read.
Our Approach
We define conversions, events, and UTMs end to end, wire key funnels, and give you a dashboard for weekly decisions.
What You Get
- GA4 property configuration with conversion events and UTM taxonomy
- Funnel and goal tracking (key forms, buttons, and checkout steps)
- CRM integration: lead and deal data synced to analytics
- Weekly decision dashboard (channel, source, page performance)
- Handover document: how to read the reports and what to check first
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Who Is This For?
Teams spending on ads or search who want trustworthy attribution, including when sales happen in CRM.
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